Articles
Mastering IDNs, GPOs, and the Complex Medical D...
Joe Licata breaks down how to sell into IDNs and GPOs, get past the value analysis committee, and master the long, complex hospital sales cycle.
Mastering IDNs, GPOs, and the Complex Medical D...
Joe Licata breaks down how to sell into IDNs and GPOs, get past the value analysis committee, and master the long, complex hospital sales cycle.
Spine vs. Ortho vs. Cardiovascular: Picking the...
Spine, ortho, and cardiovascular sales look similar from the outside. Once you are inside, they demand very different lifestyles, skill sets, and stomachs.
Spine vs. Ortho vs. Cardiovascular: Picking the...
Spine, ortho, and cardiovascular sales look similar from the outside. Once you are inside, they demand very different lifestyles, skill sets, and stomachs.
Nurse to Medical Sales Rep: The Transition Nobo...
Nurses bring credibility that most reps would kill for. But trading scrubs for a sales bag comes with tradeoffs no one warns you about until you are in the middle...
Nurse to Medical Sales Rep: The Transition Nobo...
Nurses bring credibility that most reps would kill for. But trading scrubs for a sales bag comes with tradeoffs no one warns you about until you are in the middle...
Capital Equipment vs. Disposables: How the Job ...
One sells six-figure machines twice a year. The other restocks a hospital every Tuesday. Same industry, completely different job.
Capital Equipment vs. Disposables: How the Job ...
One sells six-figure machines twice a year. The other restocks a hospital every Tuesday. Same industry, completely different job.
What Medical Device Companies Actually Look for...
Hiring managers are not looking for the most polished candidate. They are looking for the ones who show they can survive the first twelve months.
What Medical Device Companies Actually Look for...
Hiring managers are not looking for the most polished candidate. They are looking for the ones who show they can survive the first twelve months.
The 5 Backgrounds That Break Into Medical Sales...
Recruiters have a shortlist of backgrounds they open first, and only one of them involves selling. Here are the five that consistently move to the top of the pile.
The 5 Backgrounds That Break Into Medical Sales...
Recruiters have a shortlist of backgrounds they open first, and only one of them involves selling. Here are the five that consistently move to the top of the pile.